Would You Buy Your Home Again?
Buying a home is often an emotional decision; perhaps even more so than a practical, financial decision. Real estate marketing has recognized this for decades which is why agents have emphasized curb appeal and staging to their clients. Open houses have featured the smell of fresh-baked cookies and
Buyer’s Agent Exclusivity Contracts
Everyone expects to sign a contract when choosing a listing agent to help them sell their home. They understand that the agent needs to be protected as they spend out-of-pocket, upfront costs for marketing and other expenses. But often homebuyers are surprised when their buyer’s agent presents them
It’s Still a Great Time to Sell
Sellers all over the country are confused and worried they may have missed the best time to sell their home. Prices are dropping, mortgage rates are rising, and the pace has slowed but the impact on any individual seller is unclear. While the days of any home selling for any price are behind us, the
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