• Does Your Listing Use The Right Keywords to Attract Buyers?,Jennifer Watson

    Does Your Listing Use The Right Keywords to Attract Buyers?

    If you’re selling your home, you already know it’s critical to your success to attract as many potential buyers as possible. Yes, you’ve engaged a real estate agent to handle the marketing and listing, but you need to be aware of the effectiveness of their work as well. Does your listing include th

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  • What Not To Say When Someone Asks Why You’re Selling,Jennifer Watson

    What Not To Say When Someone Asks Why You’re Selling

    The minute you list your home, everyone will want to know why. You will hear from your neighbors, family members, and friends. Of course, there is no harm in speaking freely with family and friends but be careful what you tell your neighbors and especially the buyers and their agents who visit your

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  • Showing Instructions & What They Mean,Jennifer Watson

    Showing Instructions & What They Mean

    Making the decision to sell a home is just one of the many decisions that are made during the home selling process. Many first-time sellers assume that all listings are the same and it’s just a function of picking a starting price. The fact is that there are many aspects of a listing, but one of th

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